2 Things You Can Give to Your Subscribes for Signing Up

List building is a numbers game. The more people that you have
on your list, the more prospects you'll acquire, the more
customers you'll create and the more repeat business you'll
generate as well.

However before you can get to that stage you need to give
visitors a good reason to sign up to your mailing list. Here are
two methods which are proven to work.

1) Offer a Free Gift

Who doesn’t like a free gift? A sensible way to build your
mailing list is to offer a free gift, report, newsletter or
other object of value to your visitors when they opt-in to your
mailing list. You can create a landing page for example, where
customers can immediately download a free gift or report in
exchange for their email address. This is a great way to pull in
more visitors and transform more visitors into buyers. 

The key here is making sure whatever it is you offer your
customer has real value. You don’t want to give away a shoddy
product, because they will assume everything else you have to
offer is pretty shoddy too. So make sure you invest a little
time and effort in your free gift. And be creative.

You may for example offer them a free downloadable PDF report,
or free access to one of your paid products or membership site.
You could even offer them a free marketing consultation over the
phone which can lead into a high ticket client. Give them
something they will value and need, and they will gladly accept
your gift and opt-in. You will also build trust and loyalty by
doing so.

This is one of the best ways to pull people to your
website because you are offering them something free. You will
get targeted traffic going to your web page with little effort.
The best part? You are proving what you have to offer is
valuable, so customers are likely to return. And, even if they
do not return on their own, you now have their email addresses
or other personal information. 


2) Offer an Ezine

You can also easily build your ezine list by taking advantage of
ezine marketing and advertising. For those of you new to this,
an ezine is simply an online newsletter. Generally, most ezines
sponsor one or more paid advertisements. You can use an ezine to
grab your subscriber’s attention many ways. The best way is by
offering a free or risk free product offer in your ezine ad. 

When a subscriber clicks on the ad, offer them the choice to opt
into your mailing list as an exchange for receiving the free
offer. The free offer can be a free report or trial service. 

This isn’t hard selling, just an easy and low pressure way to
encourage members of your list to sign up for your mailing list.
In exchange they get something free. It’s easy to build your
ezine list by placing an ad in other ezines that require the
user to opt in to your list to receive their free product or
service.


To Your Success,
YOUR NAME

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